Rethinking the Credit Union Human Experience Post-COVID with Ashish Garg

In this thought-provoking episode, our guest, Ashish Garg, CEO of Altropy, takes us on a journey to explore the evolving human behavior in the credit union industry amidst a post-COVID world. Ashish sheds light on the significant shifts in human connection and how credit unions can adapt to meet the changing needs of their members.

We begin by examining the traditional credit union experience and its emphasis on personal relationships and human connection. Ashish acknowledges that the COVID-19 pandemic has disrupted this dynamic, removing the ability for in-person interactions that credit union members value. However, he believes innovation and technology can bridge this gap without compromising the human touch.

Drawing from his deep industry knowledge, Ashish shares inspiring examples of credit unions that have successfully leveraged technology to maintain human connection despite physical distancing. He highlights the importance of a distributed workforce, remote call centers, and efficient digital conversation platforms as essential tools for credit unions to offer personalized support to their members.

Join us for an eye-opening conversation as we delve into how credit unions can navigate behavioral shifts, leverage technology, and embrace the new normal to continue providing a seamless and human-centered experience. Discover strategies and insights that will empower credit unions to survive and thrive in a post-COVID world, while never losing sight of the essential human connection that sets them apart.

CONTACT

Ashish Garg - LinkedIn | Website

PODCAST SPONSOR

454 Creative is a leading marketing agency for Credit Unions. Whether your CU needs a full website redesign, a brand refresh, new member campaigns, or a Hubspot marketing automation implementation, 454 Creative brings all our creativity, strategy, and expertise to credit union leaders and their members.